May 12, 2025
After 40 Years, REI Ends ‘Experiences’ Adventure Travel & Day Tours Business
The outdoor retailer REI announced today that it was exiting its Experiences business, ending all adventure travel trips, day tours, and classes. As a result, hundreds of full-time employees and part-time guides will have their jobs eliminated, effective this week. The co-op said in a statement it lost millions of dollars a year to fund Experiences. Even at its peak, the...
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